SEO ROI Calculator
Stop guessing whether SEO is worth it. Enter four numbers and see exactly what organic search could generate for your business — month by month, year by year.
SearchROI™ Calculator
Built by Dallas Search Solution · Benchmarked against real legal, solar, and local service data
Your Results Appear Here
Fill in your business details and click Calculate to see your projected SEO ROI.
What LeadArchitecture™ Generates
in Real Markets
These are the actual economics behind the system we build for clients. Your numbers will vary — but the methodology is identical across every industry.
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SEO vs Paid Ads — The 3-Year Cost Analysis
Paid ads generate leads on Day 1. SEO generates leads that compound in value every month. Here is what that difference actually costs — and earns — over 36 months.
| Metric | Google Ads (Paid) | SEO — LeadArchitecture™ |
|---|---|---|
| Cost per lead | $80–$400 per lead | $20–$60 per lead |
| Speed to first lead | Immediate (Day 1) | 60–90 days |
| Lead quality | Cold — ad-interrupted | Warm — buyer-intent driven |
| When you stop paying | Zero leads immediately | Content stays ranked — leads continue |
| Year 1 cost (100 leads/mo) | $96,000–$480,000 | $18,000–$78,000 |
| Year 2 for same volume | Same or higher | Same investment, higher volume |
| Year 3 cost per lead | $80–$400 (unchanged) | $8–$20 (compounded) |
Common Questions
The calculator uses actual lead volumes, close rates, and client values from our personal injury, solar, and local service client engagements. It is an educational projection — not a guarantee. Your results depend on market competition, domain authority, close rate, and content consistency. The ranges are deliberately realistic — not inflated to win business.
Month 1 organic lead volume from a new SEO engagement is always low — pages take time to rank and the compounding effect of a RankCluster™ system is not felt until Month 3–4. Month 6 is the realistic steady-state volume for a properly executed LeadArchitecture™ system. We use this to give you an honest picture — not an inflated day-one projection.
Yes. All Dallas Search Solution packages are all-inclusive — keyword research, content production, technical SEO, schema markup, internal linking, lead form design, and monthly reporting are included. There are no separate content fees, setup fees, or per-page charges.
Yes — the majority of our clients are across the United States. LeadArchitecture™ is built around buyer intent and topical authority — both location-agnostic. We have built RankCluster™ systems for markets in California, Texas, Virginia, Illinois, New York, and Florida.